Meet your Team
Back in 2016...
Tyler and Jesse met while repping for a large midwest bike parts distributor across the Rockies and Southwest. They spent years growing their territories into powerhouses - built on trusted relationships, strong communication, and a keen eye for business development. Both left the "rep life" for Sales Management positions in the bike industry, only to return to it as partners. Taking their decades of experience and connections to create a truly unique blend of advisor and brand rep team — ready to serve you.
Tyler Anderson - Colorado / Eastern WY
A lifer in the bike industry, Tyler has repped across Colorado, Arizona, and New Mexico and calls Evergreen, CO home. He’s also worked as a national sales manager, partnering with key accounts and every major U.S. distributor. Tyler’s passionate about driving growth for the brands he partners with and giving retailers the tools and knowledge to thrive.
Jesse Moran - Utah / Idaho / Western WY
Originally from Texas, Jesse has spent his career repping premium bike brands and building lasting relationships across the industry. Drawn west by his love of mountain biking and skiing, he’s now based in Sun Valley, Idaho. With a sharp understanding of both sales and retail operations, Jesse brings a thoughtful, business-minded approach that helps dealers and brands grow together.